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Ways To Put Your Goals And Objectives Into Motion

February 5th, 2011

Vision and mission create passion and purpose. Goals, objectives, and tasks establish direction. The action part of the formula is called as strategies and tactics. Goals and objectives make up what you are to do, and the strategies and tactics describe how you plan to do it.

Strategies are the big picture techniques for how you will accomplish your plan. They are global and sweeping in scope and scale. By contrast, tactics serve the same functions as strategies but on a smaller scale. Strategies are therefore strategic in nature and tactics are operational in nature. Strategies are the big picture “how” you plan to reach your goal. While, tactics are the short-term “how” you plan to reach your goal. Use tactics to reinforce your strategies.

Strategy is not about the management disciplines; nor is it about econometrics, numbers, or programmatic objectives. At its essence, strategy is an intellectual construct linking where you are today with where you want to be tomorrow in a substantive, concrete manner. Therefore, strategies are critical to defining how you intend to bridge to the future from the present. Your plan must include viable strategies to get you there.

If you are having trouble identifying strategies, look at the business section of any newspaper for examples of how companies are attempting to solve a particular problem, gain customers, or introduce a new product. You will find excellent examples in articles describing how the company plans to move forward. To set strategies is not a complicated management maneuver. Think big and bold for the strategy. You may find that one strategy covers a number of goals or that each goal requires a strategy. A word of caution is necessary when setting strategy because it defines how you implement your story and your plan. A wrong choice leads to disastrous consequences.

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how to put goals and objectives in narrative, how to put into action goals

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Posted in Business, Development

Tags: Business Action Business Goals Objectives

The Way To Create Strategic Goals

February 3rd, 2011

Vision should not be a stand-alone item. It works in conjunction with the other parts of the business plan. The next step is to form a goal-vision connection to introduce goals into the planning model. It is common to treat vision and goals as separate units without a relationship. This goal-vision disconnect is frequently found in planning. A team develops a vision and somewhere later in the agenda the team develops a set of goals. Seldom if ever does the planning team ask, “If this is our vision, how can we define it in terms of strategic goals?” Translate your vision into something of substance by developing four or five strategic goals that collectively accomplish your vision. Continue to build a logical story by adding these goal pieces until a clearer picture of the future begins to emerge. Keep adding parts and pieces that make sense until you have the whole plan.

Goals are the measurable manifestations of the vision. When you add your strategic goals together they should equal your vision. By adding the goals you give measurement potential to the vision. Goals make up the body of the vision. They are the incremental units of measure to accomplish the vision.

A powerful vision without concrete definition and measurement abilities is a dream, fantasy, or delusion. It might even grow into a nightmare. Too often it translates into unfulfilled expectations for employees, bitter disappointment for those who failed to accomplish their plans, and distrust by the board of directors of those managers who promised so much. The bottom line is that everyone is tired of promises. Employees have been promised great returns if they just work harder. Managers work to make the numbers and are then disillusioned when executive decisions ruin the plan. Failure is created by influences outside the managers’ control. Expectations are not properly managed in situations where planning has failed.